This is a very uncertain time for everyone and you might be wondering how you should adapt your marketing in Ireland to this new environment. You can read our advice in this blog post
However, in this post we are listing Industry articles that explore how you should adapt your marketing efforts during this outbreak and also during a slowing economy.
We will keep this post updated during the coming weeks and will be adding more articles that we find useful and interesting.
(Feel free to share with any colleagues or friends who might find it useful for their business)
Week commencing March 22nd
Marketing Week: Are brands living up to their purpose during Coronavirus
Week commencing March 15th 2020
Andrea Vahl: Should you run Facebook ads during a crisis?
Marketing Week: Morrisons, Next, Coronavirus – 5 things that happened this week
Mark Schaefer 7 Non-obvious Coronavirous implications for marketers
The Jerusalem Post: Marketing to the quarantine crowd. Advertising in the age of Coronavirus
Search Engine People: Marketing during Coronavirus – how to come out ahead
Neil Patel: What the Coronavirus means for marketers
Search Engine Journal: 13 ways businesses can use SEO and marketing to combat Coronavirus impact
Week commencing March 8th 2020
Business Journal Daily: Marketing your business during the Coronavirus Crisis
Marketing Land: Coronavirus and Ecommerce – it’s complicated
Check out our other free resources to help you through this period.