In Instagram you only get one link – in your profile bio. This makes driving your followers to various pages of your website difficult, especially if you are promoting lots of different products. Linktree is a tool that allows you to turn the link in your Instagram profile bio into multiple links.
You can access the free tool here https://linktr.ee/
Alternatively you could create a page on your website that contains the links for all your recent Instagram posts and then put that link in your Instagram bio. Check out our Instagram profile to see an example