In your marketing videos it’s a very good idea to overlay footage to show what you are referring to. Not only does it make the video more interesting and helps keep people’s attention but it is a great way to showcase the product or service you are talking about.
It’s easy to do this using the Inshot editing app on your phone and in this video I show you how to do it.
About the Author – Evan Mangan
ABOUT THE AUTHOR – EVAN MANGAN
Evan Mangan is a digital marketing trainer with over 25 years’ experience in marketing and business growth. Before founding The Marketing Crowd, he worked in London on major campaigns for leading global brands, gaining deep experience in marketing strategy, consumer behaviour, and digital communication.
For the past 15 years, Evan has trained thousands of Irish small business owners in social media marketing, SEO, AI tools, and online growth. His workshops are practical, jargon-free, and focused on delivering real, measurable results for small businesses across Ireland. He also runs the AI Marketing Academy, helping business owners adapt to the new AI-driven world of marketing.