37 Video Lessons –
Duration: 2 Hours 35 mins
Course length and duration
37 Video Lessons, Duration: 2 Hour 35 mins
Would you like to learn how to ...
Understand how Twitter works?
How companies are using it for marketing?
How to get started using Twitter
How to use it as a tool to generate sales?
How to use it as a tool to build your reputation or the reputation of your business within your industry?
How to use it to drive leads and traffic to your site
This course is suitable for anyone who ...
Is new to Twitter or
Is familiar with Twitter but feels they don’t really understand how to use it for marketing
The step by step video lessons in this course will show you how to ...
Every day on TV, radio and newspapers we hear about Twitter and trending topics, hashtags and @usernames. Does it all sound like double Dutch to you? If so you’re not alone.
How to setup a Twitter account
How to brand your business account
How to send tweets (With hashtags, images, videos, or links)
How to retweet and the main pitfalls to avoid when retweeting
How to grow your followers and target potential customers
How to drive traffic to your site and generate leads
How to use Twitter to increase awareness of your business
How to use Twitter to build your reputation and the profile of your business within your sector
100% Risk FREE - you have nothing to lose!
30 Day Money Back Guarantee
You can purchase this course ‘Risk free’. We know you’ll love the course but we wan’t you to have peace of mind when ordering it. If you think the course wasn’t useful for you just let us know and we will give you a no quibble refund.
Try Before You Buy - Watch 2 example lessons
How to search on Twitter
How to retweet
Who is your trainer?
Evan Mangan
You will receive expert training from Evan Mangan. Evan gained a Master’s Degree in Business Studies (1st Class Hons) from UCD and prior to setting up The Marketing Crowd, he spent 15 years in London where he was Head of European Marketing for Yahoo! Mobile, Head of Customer and New Media marketing at Orange and Head of Direct Marketing at BT. He has extensive experience of digital marketing across web and mobile covering the Irish, UK and European markets
Evan is a guest lecturer at IT Tralee and in the past 5 years has provided training for several thousand businesses throughout Ireland. He delivers digital marketing training courses on behalf of a wide range of companies including Enterprise Ireland and Local Enterprise Offices across Ireland including Kerry, Limerick, Cork, Tipperary, Kilkenny, Clare, Longford, Sligo, Westmeath, Monaghan, Wexford and Offaly.
What customers say about the trainer
Sarah Coughlan
Enterprise Ireland
“Evan Mangan delivered social media marketing training to Local Enterprise Office staff throughout Ireland. He has a quick thought process, is highly efficient and extremely knowledgeable in social media. He is an exceptional trainer and I would highly recommend him”
Mary Lucey
Institute of Technology, Tralee
“Evan Mangan from The Marketing Crowd provided an excellent standard of social media marketing training to both myself and teaching staff from the Institute. There was a great sense of achievement after the training and heightened enthusiasm for social media”
Tom Griffiths
Midlands Gateway Chamber Of Commerce
“This is how training is supposed to be done. Calm, clear, concise, systematic, catering to all levels. Evan doesn’t just really know his stuff in all aspects of Social Media marketing himself, but he knows how to share that knowledge with others”
One off payment & Immediate Access on all devices.
View the course on any device – PC, smartphone or tablet
Learn at your own pace – from home or at the office
No contract. No subscription. No recurring payment.
Lifetime access to the course which means you can login and watch it for years to come.
Frequently Asked Questions
Will the courses expire at the end of the year?
No. You have unlimited access to this course which means you can come back and watch it for years to come.
Can I watch the course on any device?
Yes. You can watch on your PC, Mac, Laptop, Table or smartphone
Do I need anything special on my device to view it?
No. You simply login to our website on your device and watch the video lessons
Can I get my money back if it wasn't useful?
Yes. We offer a no quibble 30 day money back guarantee. Buying this course is risk free.
Are there any recurring payments?
No. You simply pay the price of the course and you get immediate access. No subscriptions. No recurring payment.
Can I pay by credit card?
Yes. You can pay using Visa or Mastercard.
Course Curriculum
Introduction to Twitter | |||
Some examples of real Twitter accounts | 00:00:00 | ||
What kind of network and marketing tool is Twitter | 00:00:00 | ||
Getting started with Twitter | |||
How to setup a Twitter account | 00:00:00 | ||
The difference between your newsfeed and your public profile | 00:00:00 | ||
How to brand your profile | 00:00:00 | ||
How to design a Twitter header image containing promotional text | 00:00:00 | ||
Overview of settings | 00:00:00 | ||
How to use Twitter | |||
Overview of the homepage, notifications and messages | 00:00:00 | ||
How to use Twitter search | FREE | 00:00:00 | |
How to follow and unfollow | 00:00:00 | ||
What are lists and why you should create lists for your business account | 00:00:00 | ||
How to create lists and how to subscribe to other peoples lists | 00:00:00 | ||
How to tweet with an image or multiple images | 00:00:00 | ||
How to tweet using an animated gif | 00:00:00 | ||
What are hashtags and how to add them to a tweet | 00:00:00 | ||
How to include a video in your tweet | 00:00:00 | ||
How to tweet a link to a website | 00:00:00 | ||
How to tweet by using the tweet button on a web page or on Youtube | 00:00:00 | ||
How to mention accounts in a tweet and why you can benefit from it | 00:00:00 | ||
How to create a tweet that contains a poll | 00:00:00 | ||
How to retweet in a way that builds your brand | FREE | 00:00:00 | |
What is a reply and how to reply to a tweet | 00:00:00 | ||
Tips for starting out on Twitter | 00:00:00 | ||
How to grow your followers | |||
Focus on quality tweets to get retweets and convert visitors into followers | 00:00:00 | ||
Grow your followers by targeting the followers of related or competing accounts | 00:00:00 | ||
How to manage your follower to following ratio | 00:00:00 | ||
Add your Twitter link to your stationary and email signature | 00:00:00 | ||
How to convert your website visitors into Twitter followers | 00:00:00 | ||
Leverage Facebook and Linkedin to grow your followers | 00:00:00 | ||
Look for networking accounts with your geographic area | 00:00:00 | ||
Use hashtags to get your tweets found by potential followers | 00:00:00 | ||
How to advertise on Twitter to get followers | 00:00:00 | ||
Summary - How you could use Twitter for marketing | |||
Use Twitter to promote your products and services | 00:00:00 | ||
Use Twitter to increase awareness and keep your brand top of mind | 00:00:00 | ||
Use Twitter as a customer service tool | 00:00:00 | ||
Use Twitter to build your email list | 00:00:00 | ||
Use Twitter for networking to get noticed by potential partners or customers | 00:00:00 |