37 Video Lessons –
Duration: 2 Hours 35 mins
Watch a short video about this course
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Would you like to know how you could use Twitter to market your business?
Every day on TV, radio and newspapers we hear about Twitter and trending topics, hashtags and @usernames. Does it all sound like double Dutch to you? If so you’re not alone.
This training course will explain what Twitter is and how to use Twitter to market your business. It will explain
- The basics such as
- How to set up a Twitter account
- How to brand it
- How to tweet, retweet and reply
- How to take your use of twitter to the next level by using “Lists”
- How to grow your followers on Twitter
- A variety of Twitter marketing tactics designed to increase awareness of your brand amongst potential customers, drive traffic to your site and increase your sales
This course is suitable for anyone who
- Is new to Twitter or
- Is familiar with Twitter but feels they don’t really understand how to use it for marketing
Course length and duration
37 Video Lessons – Duration: 2 Hours 35 mins
Try before you buy
Why not watch the 2 FREE video lessons below to get a sample of what the course is like. You can also see below a list of all the lessons included in the course
Course Curriculum
| Introduction to Twitter | |||
| Some examples of real Twitter accounts | 00:00:00 | ||
| What kind of network and marketing tool is Twitter | 00:00:00 | ||
| Getting started with Twitter | |||
| How to setup a Twitter account | 00:00:00 | ||
| The difference between your newsfeed and your public profile | 00:00:00 | ||
| How to brand your profile | 00:00:00 | ||
| How to design a Twitter header image containing promotional text | 00:00:00 | ||
| Overview of settings | 00:00:00 | ||
| How to use Twitter | |||
| Overview of the homepage, notifications and messages | 00:00:00 | ||
| How to use Twitter search | FREE | 00:00:00 | |
| How to follow and unfollow | 00:00:00 | ||
| What are lists and why you should create lists for your business account | 00:00:00 | ||
| How to create lists and how to subscribe to other peoples lists | 00:00:00 | ||
| How to tweet with an image or multiple images | 00:00:00 | ||
| How to tweet using an animated gif | 00:00:00 | ||
| What are hashtags and how to add them to a tweet | 00:00:00 | ||
| How to include a video in your tweet | 00:00:00 | ||
| How to tweet a link to a website | 00:00:00 | ||
| How to tweet by using the tweet button on a web page or on Youtube | 00:00:00 | ||
| How to mention accounts in a tweet and why you can benefit from it | 00:00:00 | ||
| How to create a tweet that contains a poll | 00:00:00 | ||
| How to retweet in a way that builds your brand | FREE | 00:00:00 | |
| What is a reply and how to reply to a tweet | 00:00:00 | ||
| Tips for starting out on Twitter | 00:00:00 | ||
| How to grow your followers | |||
| Focus on quality tweets to get retweets and convert visitors into followers | 00:00:00 | ||
| Grow your followers by targeting the followers of related or competing accounts | 00:00:00 | ||
| How to manage your follower to following ratio | 00:00:00 | ||
| Add your Twitter link to your stationary and email signature | 00:00:00 | ||
| How to convert your website visitors into Twitter followers | 00:00:00 | ||
| Leverage Facebook and Linkedin to grow your followers | 00:00:00 | ||
| Look for networking accounts with your geographic area | 00:00:00 | ||
| Use hashtags to get your tweets found by potential followers | 00:00:00 | ||
| How to advertise on Twitter to get followers | 00:00:00 | ||
| Summary - How you could use Twitter for marketing | |||
| Use Twitter to promote your products and services | 00:00:00 | ||
| Use Twitter to increase awareness and keep your brand top of mind | 00:00:00 | ||
| Use Twitter as a customer service tool | 00:00:00 | ||
| Use Twitter to build your email list | 00:00:00 | ||
| Use Twitter for networking to get noticed by potential partners or customers | 00:00:00 | ||
744 STUDENTS ENROLLED
