Do you advertise on Facebook or Instagram to people who recently visited your website? If not, you should be.
Continuing our series of video tutorials designed to help you get your digital marketing in order during Coronavirus, in this first video I explain how Facebook retargeting works and how it is a key tactic in increasing the enquiries and sales you generate from your website.
Now that you understand how it works, the next step is to setup retargeting audiences so you can target them in an ad campaigns. In this video I show you how to do it.
Once you have setup the retargeting audiences you now need to get the Facebook pixel onto your website. If you have a WordPresss website here’s how to add it.
Want to learn more about how to run Facebook & Instagram ads?
We hope that you found the three video lessons useful. These three videos are from our members website (The Digital Marketing School) and are part of the course “How to Advertise on Facebook and Instagram” (30 video lessons) which shows in detail all the ways you can target your ads and then how to actually run the ad campaign.
If you would like to learn more bout Facebook and Instgram ads and how to increase your sales using Digital Marketing, our online Digital Marketing School would be ideal for you.
As a member of the school you can …
1 – Download a step by step digital marketing plan designed to help Irish businesses increase their sales.
2 – Immediately access 12 of our latest courses as on demand step by step video lessons which show you how to implement your digital marketing – so you can learn at your own pace, whenever suits you. These courses cover …
- How to advertise on Facebook & Instagram
- Website marketing
- SEO – how to get found high up in Google search results
- How to use Instagram for marketing
- Google Analytics
- How to shoot and edit your own marketing videos
- How to design eye catching images for social media
- How to generate more sales from your website
3 – Attend 12 “Live Zoom courses” for members throughout 2021 where we cover important Digital Marketing topics in detail, including questions and answers for members. Members can watch replays of all previous Zoom courses.
Want more details about the School? Click the link to Read more about the Digital Marketing School